Tuesday, December 07, 2004

Decline of Civilization

Advertising for prescription drugs is bad enough. It’s unnecessary, it convinces people that they need drugs that they probably don’t, and it contributes to the high cost of drugs in this country so that people who actually do need the drugs can’t afford to buy them. But apparently, this is not the lowest of the low for medical advertising.

I have just seen a commercial for a surgery. Knee-replacement surgery performed by Company X. Not Dr. X or Dr. X’s Office. Company X. Which is also a manufacturer of consumer products. This seems so fundamentally wrong that I can’t even articulate it.

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